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Flexing Creative: Increase Brand Value

Flexing Creative: Increase Brand Value

Brand value is based upon the sum of all its parts. Those parts are: a brand name, its marketing, the relationship the brand has with its target base, its intent and its history. Additionally, to a large degree brand value or brand equity is based on its level of...
Networking: Be Minty Fresh

Networking: Be Minty Fresh

Networking: Where Business Meets Social Networking should be an important part of your Marketing mix.  It provides a great opportunity for relationship building, brand awareness and lead generation.  Networking in itself can be a full-time job if you let it.  Time is...