by Lindsay Sleightholm | Dec 17, 2012 | Advertising, Business Success, Creative, Design
Marketing and Design must work hand-in-hand. It really doesn’t matter if you have the best creative in the world; without a solid strategic plan to back it up, the message won’t see its full potential. Likewise, if the creative is overlooked for the...
by christine | Nov 9, 2012 | Advertising, Branding, Business Success, Creative, Design
As a creative person, passionate about digital media, graphic design and the visual arts, colour has always been an important factor in my work. How colours interact with each other or to a specific object can be significant especially in design. The same can be said...
by Miriam Hara | Oct 29, 2012 | Advertising, Branding, Business Success
The word branding is definitely a verb. It takes thought, intention and actions to turn a brand into a Brand. If you take a product that delivers on its promise, give it a great name, an iconic logo and a fantastic well thought out tagline, you’re set – you have...
by Miriam Hara | Oct 22, 2012 | Advertising, Branding, Business Success, Social Media
In the fast paced world of Social Media, every bit of knowledge to maximize the exposure of your blog posts is gold! I found this infographic very interesting and useful. Thank you LaunchGrowJoy.comfor sharing this.
by Miriam Hara | Oct 18, 2012 | Advertising, Branding, Business Success, Creative
Listen up Marketing Vice-Presidents, Professionals, Brand Managers, Ambassadors and Gurus… I know only too well that it’s hard to separate yourself from the Brand you’re responsible for. After all, you work it, live it, breath it – 24/7. You...
by Madi Secareanu | Oct 11, 2012 | Advertising, Business Success, Events, Interactive, Social Media
Although traditional marketing and advertising campaigns are still effective, many programs and companies are now relying on digital marketing tools and approaches to implement their marketing strategies. In the vast digital realm, it can sometimes be difficult to...
