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Flying Solo: A handy guide for the Creative Single.

Flying Solo: A handy guide for the Creative Single.

by Miriam Hara | Oct 9, 2012 | Advertising, Business Success, Creative, Design

Sparking creativity or what is most commonly referred to as brainstorming, when you’re alone is far more difficult than when you’re within a group. The onus is all on you. You can’t pass the reins to anyone else and passively listen. Nor can you...
Live Brand Live: Brand Evolution

Live Brand Live: Brand Evolution

by Miriam Hara | Sep 28, 2012 | Advertising, Branding, Business Success, Social Media

Or I should say, “Grow Brand Grow!” I often say that I see a Brand in terms of a life – it’s a natural! We speak of Brands as having a product life cycle, we speak of their maturity and we carefully have to nurture them. In the height of social brand...
Brand Guidelines: A How-to Reference



Brand Guidelines: A How-to Reference



by Lindsay Sleightholm | Sep 25, 2012 | Advertising, Branding, Business Success, Creative, Design

So you’ve created a brand… What was once just a nugget of an idea has been researched, developed, designed and finally brought to life. The result of all that hard work is a complete identity that will embody all the values of your product or service. Now it’s time to...
DIY Marketing: Assessing its true cost

DIY Marketing: Assessing its true cost

by Miriam Hara | Sep 24, 2012 | Advertising, Business Success, Creative, Design

Just how expensive is do it yourself marketing? In an age where technology has everything accessible to pretty much everyone the question begs to be asked… is this smart or not… and how costly is it? Today business owners can create their own logos,...
A Limited Time Offer: Step into their shoes.

A Limited Time Offer: Step into their shoes.

by Saara Jafari | Sep 21, 2012 | Advertising, Business Success

How many times have we heard ourselves and those around us complain about how there never seems to be enough time? And how often have we walked down an aisle in a grocery store and gotten overwhelmed by lines and choices of products? The answer would be ‘countless...
5 Secrets of a Successful Facebook Fan Page Revealed

5 Secrets of a Successful Facebook Fan Page Revealed

by cassandra | Sep 13, 2012 | Advertising, Branding, Business Success, Interactive, Social Media

Everybody is still talking about Facebook and it doesn’t seem to be stopping anytime soon. Yes, people use Twitter to jib jab… but ultimately you need a home base for online social persona… and an extension of your website. A fan page is great way to connect with your...
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