by Miriam Hara | Aug 18, 2015 | Advertising, Business Success, Communications, Latest, Social Media
Great Content is King! Social Media is our current best friend. It allows us to talk regularly about our businesses (and ourselves) to anyone who’s interested. And there’s the rub: “anyone who’s interested.” The aim of great content creation is to get people...
by Miriam Hara | Aug 12, 2015 | Advertising, Agency, Business Success, Communications, Creative, Latest, Management, Marketing
Is the concept of ‘value add’ or ‘value added’ overused? Perhaps it’s more correct to ask, is it misused? Has ‘value added’ become like the tipping issue? Many of us tip automatically, whether it’s deserved or not. Has the term ‘value...
by Miriam Hara | Aug 7, 2015 | Advertising, Branding, Business Success, Latest
The big ‘headline’ first made front page news during the 19th century newspaper wars when papers everywhere were fighting for readers’ attention. You’ve seen it in old movies — the kid on the street corner hawking the newspaper by yelling out the day’s headline! We’re...
by Miriam Hara | Aug 5, 2015 | Advertising, Communications, Creative, Latest
Peer to peer recognition is the most flattering of flattery. There is no greater compliment than those uttered by peers. Being creative is not owned. Although not all people will agree with this, I believe it’s a talent that is given to each an everyone of us,...
by Miriam Hara | Aug 4, 2015 | Advertising, Agency, Business Success, Deadline, Latest, Management, Marketing
Time is of the essence! More than any other decade, business is running at the speed of light, which makes the efficient use of time ultimately the most important element to control. When I first entered the advertising business, the industry was notoriously known for...
by Joyce Turner-Gionet | Jul 29, 2015 | Advertising, Business Success, Communications, Latest, Marketing
Addicted to making lists? You’re not alone. We all (well, most of us) love lists. We don’t just make them because we’re busy, or because our memory’s occasionally letting us down. We’ve been ‘listing’ from the beginning. As kids it was: “Who’s coming to my...