by Madi Secareanu | Oct 3, 2012 | Interactive, Social Media
There was a time, in the world of advertising and marketing that when it came to B2B marketing, the strategies were quite different from B2C marketing techniques. However there’s a shift that is occurring in the marketing world and it is all because of the...
by Miriam Hara | Sep 28, 2012 | Advertising, Branding, Business Success, Social Media
Or I should say, “Grow Brand Grow!” I often say that I see a Brand in terms of a life – it’s a natural! We speak of Brands as having a product life cycle, we speak of their maturity and we carefully have to nurture them. In the height of social brand...
by cassandra | Sep 26, 2012 | Branding, Business Success, Social Media
Social media usage is no longer limited to people just being social online; it is now a major tool for marketing business and brands. As social media becomes more important for businesses, most incorporate it within their brand marketing, and in turn want to make a...
by Miriam Hara | Sep 24, 2012 | Advertising, Business Success, Creative, Design
Just how expensive is do it yourself marketing? In an age where technology has everything accessible to pretty much everyone the question begs to be asked… is this smart or not… and how costly is it? Today business owners can create their own logos,...
by Miriam Hara | Sep 18, 2012 | Business Success
With every generation comes a Corporate Culture evolution. As technology facilitates logistics and streamlines work processes, so too must corporate culture evolve. Every generation brings its own brand of innovation to culture. But Corporate Culture is not a one-way...
