by Madi Secareanu | Jun 13, 2012 | Branding, Business Success, Interactive, Social Media
How much of your brand identity do you own? If you really want to find out, run an online search of your brand and see what comes up. Do all pages that represent your brand belong to your brand? When you run a social media search, what comes up? Do all pages,...
by Christine Marr | Jun 11, 2012 | Branding, Business Success, Interactive, Social Media
Are you going app-crazy? How many apps do you have downloaded on your iPhone, iPad, Blackberry or Android? Surely you’ve contributed to the latest stats that I’ve been hearing… to date, Apple has surpassed 25 billion (BILLION) apps downloaded, and...
by Christine Marr | Jun 6, 2012 | Branding, Social Media
It used to be that the purpose of a blog was to state your opinion or viewpoint to those people who connected and linked with you…. so that like-minded people could join in a conversation and contribute to the dynamics of the discussion. This is still true and...
by Lindsay Sleightholm | Jun 1, 2012 | Business Success, Design
To spec, or not to spec: that is the question As a graphic designer, I understand the need to build your portfolio, expand your client base and stretch your creative muscles as much as possible. But from one creative professional to another, I feel compelled to urge...
by Madi Secareanu | May 24, 2012 | Advertising, Branding, Business Success, Interactive
Website copywriting is an art of its own. Although it contains some traditional elements, it’s very different than blog writing, editorial writing, ad copywriting….you get the idea. However, more often than not, some brands/companies and even self-proclaimed...
