by Daniel | Apr 29, 2013 | Advertising, Creative, Design, Latest
Flyers, brochures and catalogs are used globally and on a massive scale. They are a very cost-effective way to market your product, service, brand or event, and they produce some amazing results if they’re done well. The only problem is that with so many flyers out...
by Miriam Hara | Feb 25, 2013 | Advertising, Branding, Business Success, Latest
There’s been a lot of changes in the last 25 years, not only in the agency business but in business in general. I will be predictable and say it has all come about because of the computer. That would be right to a certain extent. However, I believe it’s...
by christine | Nov 22, 2012 | Branding, Business Success, Interactive, Social Media
The Social Media skills now required to maintain a good social media reputation has evolved. Most of us (businesses and brands) have our social listening strategy in place, writing content and posting on our social media accounts. So…how is it going? Are you...
by christine | Nov 19, 2012 | Business Success, Interactive, Social Media
Great, you now have your Facebook, linkedin, Twitter, Pinterest accounts in place. Fingers on the keyboard and ready to write and hit that submit button. Stop! So now what? Well, you may want to hold off on populating all those accounts. Why, you ask? Well, did you...
by cassie | Aug 24, 2012 | Advertising, Branding, Business Success, Interactive, Social Media
Every marketing campaign starts off with two things: a brand and a target audience. Determining a target audience used to be fairly simple; marketers looked at demographics and psychographics and determined which groups would be most responsive to the brand. Who: is...