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2024: A Prolific Year—Where Words Are Concerned

by Miriam Hara | Jan 7, 2025 | Communications, Content, Social Media

The 2024 Word(s) of the Year I don’t know if you feel the same way as I do, but there’s something oddly satisfying about seeing an entire year—its ups, downs, and collective quirks—wrapped up in a single word. But 2024? This year instead of one word...
Curiographics: A New Approach to Marketing Segmentation

Curiographics: A New Approach to Marketing Segmentation

by Miriam Hara | Oct 29, 2024 | Content, Marketing, Social Media

 What is Curiographics?  Curiographics refers to the segmentation of audiences based the curiousity-driven content they engage with, rather than their demographic or psychographic characteristics. This term recognizes that in the age of social media, curiousity...
Visual Storytelling: Unleash It’s Power!

Visual Storytelling: Unleash It’s Power!

by Miriam Hara | Jun 9, 2023 | Communications, Content, Marketing, Social Media

In the realm of digital communication, the old saying, “a picture is worth a thousand words,” has never been more pertinent. It’s not about replacing words with visuals, but rather about merging these elements to create compelling visual storytelling...
Are you news or noise? Be relevant – it matters!

Are you news or noise? Be relevant – it matters!

by Miriam Hara | Sep 11, 2015 | Communications, Content, Latest, Social Media

News is when you have something original to say. Noise is when you don’t.   Be relevant in 140 characters or less! The 140 characters or less is simply a reminder to be relevant and stay focused when creating content. Visualize yourself writing a standard Twitter...
Want to create RICH CONTENT? What’s your plan?

Want to create RICH CONTENT? What’s your plan?

by Miriam Hara | Aug 28, 2015 | Advertising, Agency, Business Success, Communications, Content, Interactive, Latest, Management, Marketing, Social Media

In life, we need a plan. To create rich content, we need a plan. There’s a lot of buzz around content and content creation. For those new to content and content creation, it can get confusing. What is content? In a nutshell: content = information. Rich content = great...
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