by Miriam Hara | Jul 30, 2024 | Advertising, Agency, Management
Nostalgia for the Mad Man Era It’s hard not to be nostalgic about what was once the ‘life of a creative’ in a marketing agency. We were the epitome of cool. Dress-down Fridays? Every day was a casual masterpiece of quirky tees, ripped jeans, and...
by Tara Ford | May 28, 2024 | Branding, Design, Marketing
What’s in a Colour? More Than You Think! Have you ever paused to consider how much colour influences and shapes our lives? It’s pretty amazing when you think about it. Our brains are hardwired to respond to colour in particular ways. A very basic example is how...
by Tara Ford | May 15, 2024 | Branding, Design
Full Circle Recently, I’ve stepped back into a role that feels like home, and it’s made me realize my original career path has evolved, not ended; I’ve simply transferred my skills in new and creative ways. My career has taken me through advertising,...
by Miriam Hara | Apr 18, 2024 | Branding, Content, Marketing
In today’s world, where digital noise is louder than ever, having a brand story that feels real and authentic can truly set you apart. It’s more than just about selling something; it’s about sharing why you’re doing what you’re doing, who you really are,...
by Miriam Hara | Feb 22, 2024 | Advertising, Agency, Creative
In the creative sphere of trend forecasting, the phrase “timing is everything” holds particular weight. Being on-trend, or even better, a trendsetter, is not just an added bonus—it’s an essential part of the job. Whether you’re designing...
