by Miriam Hara | Feb 6, 2012 | Advertising, Branding
Last week there was much talk about the Super Bowl and specifically, of the Super Bowl TV commercials, which is the reason for this post. Over the years, the Super Bowl TV advertisements have been conceptualized beautifully and superbly executed. They have made us...
by Christine Marr | Jan 23, 2012 | Business Success, Interactive, Social Media
It’s so easy to get caught up in the number of “likes”a Facebook page has or doesn’t have… Businesses should ask themselves is the number of “likes” they have really all there is? Is it even possible to over value the worth of...
by Miriam Hara | Sep 9, 2011 | Business Success
I have reflected on the recent resignation of Steve Jobs and his legacy of what he taught the world. He has lead others by doing; not only in marketing, advertising, product development or the user experience, but in how a company can achieve greatness through people....
by Miriam Hara | Aug 19, 2011 | Advertising, Business Success
When preparing for an advertising pitch, you have to be a perfectionist – if you are not a perfectionist, become one. Even the smallest mistake can have major consequences. Think of going into a meeting, and finding that the headline to your conceptual ad has a typo....
by Miriam Hara | Jul 14, 2011 | Branding, Business Success
So here it is after much creative soul searching and research, meet the new 3H, purple and titanium… the new platinum reflective of our heritage, expertise in classic and new media. You’ve heard it from me before. Brand is a Living Organism. Our 3H brand is no...
