by Belinda Lui | Jan 31, 2014 | Latest, Social Media
It isn’t news that the festivities and anticipation surrounding the upcoming Super Bowl XLVIII is followed none other by the advertising creative that will be airing during the Super Bowl! What follows closely behind these 2 most in virality, however, is the...
by Belinda Lui | Jan 23, 2014 | Advertising, Latest
When companies spend $4 million on a 30-second spot during the Super Bowl — it only makes sense that they would also present teasers in the weeks leading up to the celebrated event to take place next weekend. The Super Bowl is exciting for football fans but it...