by Lindsay Sleightholm | May 15, 2012 | Advertising, Business Success, Creative, Design
As creative professionals, we all know that it’s not always easy to communicate the thinking behind design solutions to a client. There are several reasons for this. If it’s a new client, they may have yet to trust your expertise, or you have yet to earn their...
by Lindsay Sleightholm | Jul 26, 2011 | Design
A friend of mine asked me once… ‘I know you’re a graphic designer, but what is that? What do you do exactly?’ I was taken off-guard and had assumed that everyone knew what Graphic Design was. I should say that this friend is a well educated...