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YIKES! Is that a typo? Trash typos before they trash you.

YIKES! Is that a typo? Trash typos before they trash you.

by Joyce Turner-Gionet | Oct 9, 2015 | Communications, Content, Latest

Typo: Abbreviation for typographical error. AKA fat-finger syndrome. Typos are not necessarily the same as spelling errors. In marketing and advertising, we often refer to a spelling error as a typo, but typos are not necessarily the same as spelling errors. The term...
Tread Carefully! Your Social Media responses are content too!

Tread Carefully! Your Social Media responses are content too!

by Miriam Hara | Oct 6, 2015 | Content, Interactive, Latest, Social Media

When someone comments on content in your Social Media post, your response to that comment is as important as the original content you posted. Tread carefully! Your Social Media responses are content too! Sharing expertise, providing information and responding are at...
Are you news or noise? Be relevant – it matters!

Are you news or noise? Be relevant – it matters!

by Miriam Hara | Sep 11, 2015 | Communications, Content, Latest, Social Media

News is when you have something original to say. Noise is when you don’t.   Be relevant in 140 characters or less! The 140 characters or less is simply a reminder to be relevant and stay focused when creating content. Visualize yourself writing a standard Twitter...
Want to create RICH CONTENT? What’s your plan?

Want to create RICH CONTENT? What’s your plan?

by Miriam Hara | Aug 28, 2015 | Advertising, Agency, Business Success, Communications, Content, Interactive, Latest, Management, Marketing, Social Media

In life, we need a plan. To create rich content, we need a plan. There’s a lot of buzz around content and content creation. For those new to content and content creation, it can get confusing. What is content? In a nutshell: content = information. Rich content = great...
Chat Slang: Is it the new business casual?

Chat Slang: Is it the new business casual?

by Joyce Turner-Gionet | Aug 24, 2015 | Business Success, Content, Interactive, Latest, Social Media

Chat slang is no longer just about the kids; it’s not even about the rest of us ‘getting down with the kids.’ It hasn’t been for quite a while! Hard to believe, but texting has been around for 23 years The first text message was sent in 1992 by a 22-year-old test...
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