Inspired by Sea Salt? Yeah!

Inspired by Sea Salt? Yeah!

I love my work! You get to learn about so many things! Yesterday at 3H I learned a lot about sea salt. In fact, we talked about it for an hour and a half. Which made my mouth water. So I had to go home and cook something with it. I made Mashed Potatoes with garlic and...
Too Old for What? Feel My Pulse

Too Old for What? Feel My Pulse

“In advertising, how old is too old?” that was a discussion that was posted in the Advertising Professional Discussion Group on Linkedin. Needless to say it was a hot topic. As you can imagine, all kinds of comments were fed back about experience, expertise, know-how...
A Varied Agency is a Fit Agency

A Varied Agency is a Fit Agency

When you are starting new business, potential clients often ask: what is your area of expertise? We always say: marketing. Variety is key to a growing company, and getting caught in a silo of expertise can sometimes kill business, and new business, quicker than a...
Awareness Sells

Awareness Sells

Clever advertising is never about selling but about awareness. You will never sell anything using advertising. That may sound counter-intuitive, but it is fact. The fact is awareness sells. There is no such thing as guaranteed sales. Advertising is about engaging...