by Kyle McGuire | Sep 12, 2018
WINDSOR SALT Demonstrating Brand Resonance Make them simple, appetizing and Instagram worthy! These recipe videos take multi-step recipes and make them look fun and effortless. Through light-hearted up-beat music, smooth video editing and mouth-watering food-styling,...
by Kyle McGuire | Feb 20, 2018
WINDSOR SALT Score with Windsor System Saver II Contest Mandate Canada, eh? Nothing says it like hockey. So, when 3H was asked to create a TV ad which showcases Canadian families’ most trusted water-softening product – ‘Family Night in Canada’...
by Kyle McGuire | Nov 24, 2017
DOBSON & TONCIC Developing a Community Brand Mandate How does a local enterprise in the financial and insurance industry compete with the bigger, national names? By building a brand that resonates with its community. 3H developed a unique community brand visual...
by Kyle McGuire | Nov 24, 2017
WINDOSR SALT How do I make that? Mandate What can you do with salt? How many varieties of salt are there and how do you use them? Presenting our “chef mom” as the inspiration, we dared others to discover their hidden gourmet in their very own kitchens....
by Kyle McGuire | Aug 8, 2017
CROSSTEX Owning Brand Leadership Developing a campaign to provide clarity on the new sterilization regulations for dentists through digital initiatives was key to the success of this program. The campaign stance and positioning were driven by articulating the benefit...
