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How to Go Viral – Good News About Viral Marketing

How to Go Viral – Good News About Viral Marketing

by Lisa Wedmann | Jun 27, 2013 | Advertising, Business Success, Creative, Interactive, Latest, Social Media

Which do you want to know first? The good news or the bad news? I like to hear bad news first in order to assess damage control. And I still have something to feel enthusiastic about since the good news is yet to come. so, since this is my blog… here’s the bad news…...
Quality Control: How to avoid BIG MISTEAKS

Quality Control: How to avoid BIG MISTEAKS

by Lisa Wedmann | Jun 12, 2013 | Advertising, Business Success, Latest

I looked up and high on the shelf in the Dollar Store was a giant eraser with the words “We Make BIG Misteaks”.  I thought it was funny and not so funny. Not so funny when you are the one making those misteaks. I bet Lululemon doesn’t think making misteaks is funny...
When the Internet Turns on Us; Is it Too Late?

When the Internet Turns on Us; Is it Too Late?

by Stephanie Fasulo | Jun 12, 2013 | Branding, Interactive, Latest, Social Media

As most people have heard, former CIA technical assistant Edward Snowden became an overnight household name and acclaimed “whistle blower” when he decided to inform the public about a government database that collects our private information. Any analyst at any time...
LinkedIn: Makes Business Sense.

LinkedIn: Makes Business Sense.

by Miriam Hara | Jun 7, 2013 | Business Success, Latest, Social Media

I often have discussions with business colleagues, associates and clients about the merits of having a LinkedIn presence and the value of  having a presence on LinkedIn. Quite frankly, adding LinkedIn to your social media marketing and yes, sales arsenal is good...
Social Media Calendar: A How To Approach

Social Media Calendar: A How To Approach

by Miriam Hara | May 30, 2013 | Business Success, Latest, Social Media

It’s clear that like all things in marketing you need to determine your objectives. Only then can you evaluate and assess if your Social Media efforts are performing well. Once you have determined your objectives, the most critical aspect of developing a...
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