by Stephanie Fasulo | May 23, 2013 | Business Success, Latest, Social Media, Uncategorized
If you decide to take your company online you’re joining a community of teachers, learners, explorers, and open-minded people who are trying new marketing communications tools that are changing every day. Just this week alone I received numerous emails about my...
by Miriam Hara | May 22, 2013 | Branding, Business Success, Latest
Ever wonder how Google came up with its name? Did they think the name Google would become synonymous with information sourcing, referencing, mapping and everything in between? Is there some sort of history behind the name, or was it just a random choice? Many business...
by Stephanie Fasulo | May 3, 2013 | Advertising, Branding, Business Success, Creative, Interactive, Latest, Social Media
So you have an idea for a social media campaign, and you’re thinking of all the millions of people you’re going to attract using Twitter, a blog or Facebook – it’s so exciting! But hold on one second, you have to ask yourself the easy questions first to be guarantee...
by Daniel | Apr 29, 2013 | Advertising, Creative, Design, Latest
Flyers, brochures and catalogs are used globally and on a massive scale. They are a very cost-effective way to market your product, service, brand or event, and they produce some amazing results if they’re done well. The only problem is that with so many flyers out...
by Lisa Wedmann | Apr 1, 2013 | Advertising, Branding, Creative, Interactive, Latest, Social Media
CASE STUDY: A Quebec Brand: Adrien Gagnon Part II A new Adrien Gagnon for today’s Quebecer! Adrien Gagnon, the Quebec Natural Health Products provider for over 60 years, found themselves losing their relationship with Quebecers. As such, they needed to reposition...
