by Miriam Hara | Sep 9, 2011 | Business Success
I have reflected on the recent resignation of Steve Jobs and his legacy of what he taught the world. He has lead others by doing; not only in marketing, advertising, product development or the user experience, but in how a company can achieve greatness through people....
by Miriam Hara | Aug 19, 2011 | Advertising, Business Success
When preparing for an advertising pitch, you have to be a perfectionist – if you are not a perfectionist, become one. Even the smallest mistake can have major consequences. Think of going into a meeting, and finding that the headline to your conceptual ad has a typo....
by Miriam Hara | Jul 14, 2011 | Branding, Business Success
So here it is after much creative soul searching and research, meet the new 3H, purple and titanium… the new platinum reflective of our heritage, expertise in classic and new media. You’ve heard it from me before. Brand is a Living Organism. Our 3H brand is no...
by Miriam Hara | Jun 29, 2011 | Advertising, Business Success
When you are starting new business, potential clients often ask: what is your area of expertise? We always say: marketing. Variety is key to a growing company, and getting caught in a silo of expertise can sometimes kill business, and new business, quicker than a...
by Miriam Hara | Jun 22, 2011 | Business Success
A wise marketing strategy can’t be entirely mechanical. Yes, doing your homework is involved. Getting a good plan in place is essential – but don’t ignore your gut. Intuition is key, and when you think something isn’t right, is a little off, you have to go with it....