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Your Advertising Agency: Soul Mate or Dead Weight?

Your Advertising Agency: Soul Mate or Dead Weight?

by Miriam Hara | Mar 10, 2015 | Advertising, Agency, Branding, Business Success, Communications, Latest

How do you determine if your branding and advertising agency is your true soul mate? In today’s fast-paced market conditions it’s important for your agency to be part of your marketing team. What makes a branding and advertising agency a true partner? In...
Marketing Pitfall #1: Talking to Yourself

Marketing Pitfall #1: Talking to Yourself

by Miriam Hara | Feb 13, 2015 | Branding, Business Success, Communications, Latest, Marketing

The most common marketing pitfall that brand keepers make that I have come across is “talking to themselves”. I am not eluding that I have never fallen into that marketing pitfall myself. However, I believe after years of training against “talking to myself”, the...
Social Media Blogging: Easy Come, Easy Go?

Social Media Blogging: Easy Come, Easy Go?

by Miriam Hara | Dec 4, 2014 | Communications, Latest, Social Media

Social Media blogging has become very accessible for businesses. With the advent of easy to implement content management site systems such as WordPress, the business blog is now a staple on many business’s websites – ours included! The business blog has provided...
Social Media is Not Single.

Social Media is Not Single.

by Miriam Hara | Nov 13, 2014 | Business Success, Communications, Latest, Social Media

Social Media isn’t single and it isn’t a couple either. It isn’t accurate to describe the Social Media space as one thing. Yet we are all guilty of doing so. Many of us, when speaking about Social Media, refer to it as if it were a singular item –...
Digital Holiday Cards: A Decade Old

Digital Holiday Cards: A Decade Old

by Miriam Hara | Nov 11, 2014 | Agency, Communications, Interactive, Latest

The holiday season is fast approaching and with it comes the decade old question, at least the biggest question around our boardroom table: Should business’ send out traditional paper or digital holiday cards? Believe it or not, it has been a decade (at least!)...
The Business Blog: It’s Viable

The Business Blog: It’s Viable

by Miriam Hara | Oct 23, 2014 | Communications, Latest, Social Media

How necessary is a business blog in today’s marketing arsenal? The “blog” is now a viable platform for communication and is becoming a significant part of the social media channel that is merging with what we now coin as content marketing. Couple...
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